Netease Technology News March 21, according to Reuters, Amazon is pushing sellers to sell goods to countries outside the United States, designed to prepare for more intense competition in the online retail market. In addition to existing competitors eBay, Amazon and Alibaba are likely to compete in the future.

In an interview, Eric Broussard, Amazon’s global vice president, said that in 2017, more than a quarter of Amazon’s global store’s total revenue came from cross-border transactions, compared to 2016’s The increase was more than 50%.

According to analysts’ estimates of the total Amazon product sales, Amazon’s seller’s foreign transactions amounted to between US$50 billion and US$75 billion. Amazon did not disclose this data.

The increase in the amount of overseas transactions exceeds the increase in total net sales of Amazon (31%). Markets outside the United States represent a huge business opportunity for Amazon. This is because of this, Amazon encourages sellers to put more goods in the global stores, which helps make buyers feel Amazon website is more attractive than competitive products.

Brusad said that "sellers are increasing their sales worldwide."

Global trade has always been crucial to Amazon and its competitors. In 2015, eBay stated that cross-border sales were one of the company's important advantages. In 2014, its cross-border trade volume was 17 billion U.S. dollars, accounting for about 20% of the total volume of commodity transactions. eBay declined to disclose cross-border transactions in 2017.

Last month, eBay’s CEO told Reuters that the company plans to introduce “global warehouses into Japan” as a measure of global expansion.

Alibaba is preparing to return to the domestic market. Tmall International sells products from 63 different countries and regions.

Some people criticized that there are too many counterfeit products from China on Amazon. In response, Amazon has banned the sale of counterfeit goods and stated that it is investing heavily in plans to remove counterfeit goods from its website.

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