Domestic sales of e-commerce losses continue to barbaric growth of foreign trade electricity supplier

The e-commerce field has a strange phenomenon: When most of the domestic e-commerce companies suffer from losses due to losses, foreign e-commerce companies are "muffled and made a fortune."

The same is true of foreign trade. When the traditional foreign trade enterprises tangled in the ever-declining export orders, foreign trade e-commerce is singing all the way.

Comparing foreign trade e-commerce with domestic e-commerce, the only difference is the consumer groups they face. With the help of the Internet platform, foreign trade e-commerce has greatly reduced the intermediate links and directly connected domestic products to overseas terminals. From a certain point of view, it is not only a transformation of foreign trade, but also an opportunity to realize the value of “Made in China”. It is no wonder that observers exclaimed loudly: foreign trade e-commerce came, and the new era of foreign trade has come!

Data show that in 2011, the annual growth rate of foreign trade e-commerce was 40%; in 2012, under the circumstances of weak external demand and a significant slowdown in export growth, foreign trade e-commerce grew in a contrarian fashion and maintained rapid growth. Let's rely on the price of shopping e-commerce envy the endless envy.

So, what has supported the profitability of foreign trade e-commerce industry? There are many factors, but the key is that China has a dominant position as a factory in the world. As we all know, high quality and low price is an important entry point for foreign trade e-commerce companies to open overseas markets. Under this model, survival is not a problem, but the prospects for development are bleak. Especially in the case of "Made in China" products that are not so different from one another, over-reliance on traditional businesses to seek growth will probably be the only way out.

In fact, the cost advantage of “Made in China” is currently eroded by some neighboring countries, and the transfer of manufacturing industry is only a matter of time. If the day-to-day advantages of Chinese products are lost, brands and channels have not yet been established.” "Two-wheel drive" foreign trade e-commerce, but also run it up?

At the same time, we must also realize that the advantages of many industries in China's manufacturing industry cannot be replaced within a short period of time. This means that China’s foreign trade e-commerce business is still a business with a lot of imagination. When traditional foreign trade companies enter the e-commerce market one after another, what needs to be reminded is that whether it is the B2C model or the B2B model, it is not as simple as launching a pure English version of a web page. The front of foreign trade e-commerce is not always delicious. "Of course, we will also encounter the "trap" set by overseas opponents.

Although the current performance of foreign trade e-commerce companies are all "brilliant", and even have no time to stop for short-term thinking, but the Internet is the Internet, from the "Blue Ocean" to "Red Sea" is only an instantaneous matter, the domestic electricity supplier today is the most Good illustration.

In the competition of homogeneity, foreign trade e-commerce companies must shift their strategic focus from “doing” to “how to do it” as soon as possible, and focus on the reduction of payment and logistics costs. The country attaches importance to the expansion of overseas channels and customers. In terms of experience, we continue to develop new value-added products and services, increase innovation in the fields of mobile e-commerce, community e-commerce and cloud e-commerce, and seek new opportunities in seeking new changes.

There are both immediate and far-sighted concerns, and “barbarous growth” of foreign trade e-commerce companies must also overcome such problems as “imperatives and dissatisfaction” as soon as possible, maintain a clear-headed mind between immediate and long-term interests, and establish a sense of brand development. The top priority for foreign trade electricity suppliers is to truly ensure that they do a good job in the service based on the thorough opening and optimization of the supply chain.